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About Us

About Us

The United Latino Business Alliance (ULBA) was founded with the core mission of empowering small businesses to thrive. Over the past three years, we've evolved into a vital community support network, recognizing and addressing critical needs within our city. 

We leverage the collective talent and resources of our members and partners to bridge gaps, foster growth, and provide essential aid. From combating food insecurity and assisting families affected by disasters to ensuring joyful holiday experiences for children and enhancing engagement for our elderly population, ULBA is committed to strengthening our community.

 Through strategic networking and collaborative efforts, we empower businesses and create a ripple effect of positive change, ensuring that our partners and our community as a whole reach their fullest potential for all.

Our Vision

Our vision is to cultivate a thriving community where Latino-owned businesses flourish, and every resident has access to the resources and support they need to succeed. We aspire to be the leading catalyst for economic development and social empowerment, creating a sustainable ecosystem of growth, collaboration, and compassion. Through our unwavering commitment to our partners and our community, we aim to build a future where opportunity is abundant, and the spirit of unity drives lasting positive change.

Our Mission

The mission of the United Latino Business Alliance (ULBA) is to empower small businesses to thrive by providing vital support, resources, and assistance to address critical needs within our community. Through the collective talent and collaborative efforts of our members and partners, we aim to bridge gaps, foster growth, and create positive change. ULBA is committed to strengthening the community by empowering businesses and individuals, ensuring they reach their fullest potential. We believe in the power of unity and our shared Latino heritage to build a more resilient and prosperous future for all.
Meet our team

Our Board of Directors

The non-profit organization's board of directors provides strategic guidance and governance, ensuring compliance and effective decision-making to fulfill the organization's mission and serve its stakeholders.

Charles Parrilla

President / Director Operations
Real Estate Professional / Entrepeneur located in MA, CT, RI

Rosanna Alcaraz

VIce President 
Public Relations Director

Noel Nieves

Treasurer
Tax professional owner of NHN Tax Resources serving Central MA.

Marian Torres

Event & Newsletter Coordinator
Owner of Blessed Home Decorations Worcester, MA

Mike McGrail

Board Advisor
Apricot Solar | Solar Advisor
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